Let's say you're an influential food blogger, and so many netizens out there hungrily await your restaurant reviews each week.
You go to this new restaurant, and present yourself as a food blogger. You order one of the best selling items on the menu. After a short wait, the waiter puts the plate on your table looking like something out of a gourmet magazine. You pull out your phone camera and take several photos for your blog. You eat, and you have something to say about it - so you pull up your blogging account and start typing away your review. A few hours later, you see about 529 likes and about 125 comments on your post. Some of these people will eat in the restaurant, and you wouldn't know - and you won't make a single buck out of them. But still you smile to yourself - more advertising dollars for me. Usually, this is how a blogger makes a living.
But if there is another way to leverage on this post?
Instead of presenting yourself as a food blogger, you can introduce yourself as an eCommerce blogger. Instead of just taking photos of the item and writing about your review and hope to earn advertising money - you can actually sell that item for the restaurant from your content and turn it into income. So, as an eCommerce blogger, I can approach the owner of the restaurant and ask him for a discounted voucher that you can sell online - and tell him that you will convert your "likes" and "comments" into real sales and traffic for his restaurant.
The ONE platform has an Embed tool that allows bloggers to do just that. I negotiate with the restaurant for a number of discounted vouchers for that meal, so that for every person that eats in the restaurant with that voucher, I can actually make money out of it.
Here's how to do it:
1) You need a ONE account to do this. Sign in to your account.
2) Go to the menu, then PRODUCTS and then click VOUCHER.
3. Click on ADD VOUCHER. Fill up the form including the discounted rates and the images.
4. Your new voucher will appear on your voucher list. Click on EMBED button.
5. You now have the EMBED code that you can put beside or within your food review article.
If you don't wanna negotiate and talk to restaurants yourself, you can actually just GRAB from the existing list of restaurant vouchers uploaded by other bloggers and merchants and link it to your store. If I go to GRAB > GRABONE, I can see the voucher that was just created. When I "grab" this product, it automatically appears on my online store, and I can earn the cashback or income indicated by the owner of the voucher. I can then put the link back to the product from my blog review. :)
So the next time somebody reads your blog, not only will that person "like" or "comment" - but "BUY" as well. And you get to convert your traffic into income for you, at the same time, traffic to the restaurant. You can also do this for your reviews of hotels, resorts, and services.
There are many creative ways to do this with the ONE Platform, so I'm sure you're already thinking of something.
If you want to know more, just email 1ecommerceguru@gmail.com or visit http://onenetworkecommerce.com.
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